Certified University Course Leadership in IP management

Excerpt from the curriculum of the second academic year:

Continuing education: Diplôme Universitaire IP Business Administration, 2nd academic year, 4th semester

Extent: 10 lectures (parts) á 1,5 h (ca. 2 days class lessons); ca. 60 tutorials/chapters á ca. 15 min.

Key Learning Targets:

  • Understanding the fallacies of decision making and the concept of limited rationality
  • Understanding human resource management approaches to improve the workforce
  • Understanding leadership concepts and the idea of situational leadership
  • Understanding teamwork and motivation as tools to improve efficiency and effectiveness of workforce
  • Understanding the concept of design thinking for motivating innovation

Content

  • Part 1 Rationality, judgment and decision making
    • Chapter 1: Rationality models in economy and management
    • Chapter 2: Judgment under uncertainty
    • Chapter 3: Heuristics and Biases in decision making
    • Chapter 4: Intuitive and analytical thinking
    • Chapter 5: Rationality, irrationality and limited rationality
    • Chapter 6: Rational decision process
  • Part 2 Human resource management (HRM)
    • Chapter 1: Strategic HRM
    • Chapter 2: Attractive workforce
    • Chapter 3: Develop effective workforce
    • Chapter 4: Coaching
    • Chapter 5: Mentoring
  • Part 3 Leadership
    • Chapter 1: Qualities of individuals
    • Chapter 2: Leadership hierarchy
    • Chapter 3: Archetypical leadership styles
    • Chapter 4: Management styles
    • Chapter 5: Management by objectives
  • Part 4 Situational Leadership and negotiation
    • Chapter 1: Situational leadership introduction
    • Chapter 2: management of complex negotiations
    • Chapter 3: Different types of negotiation situations
    • Chapter 4: Mediation in disputes
    • Chapter 5: Successful deal making
  • Part 5 Teamwork
    • Chapter 1: Team and teamwork
    • Chapter 2: Collaboration and cooperation
    • Chapter 3: Teamwork skills and guidelines
    • Chapter 4: Communication in teams
    • Chapter 5: Conflicts management
  • Part 6 Motivation
    • Chapter 1: Rewards and incentives – intrinsic and extrinsic motivation
    • Chapter 2: Expectancy and employee motivation
    • Chapter 3: Optimal thinking: Motivation for peak performance
    • Chapter 4: Discouragement and demotivation
    • Chapter 5: Communication skills for motivation
  • Part 7: Motivation and Innovation
    • Chapter 1: Creativity methods
    • Chapter 2: Basics of design thinking: customer centricity
    • Chapter 3: Design thinking methods and tools
    • Chapter 4: Design thinking practice
    • Chapter 5: IP-Design as a leadership tool
  • Part 8
  • Part 9
  • Part 10